About ExplainMyProduct

ExplainMyProduct is a micro-business founded by Yash Ambardekar, and run by Stefan von Imhof, with contracted writers around the world. It’s not a large operation, and probably never will be. It’s more of a fun side project that turned into something a bit bigger.


ExplainMyProduct started out as a social experiment. The idea was to see if people would be willing to get honest feedback from others by giving it to someone else first. After a fairly successful ProductHunt launch, Yash sold the site to Stefan, a website investor who saw the site’s potential and adjusted the business model to help it grow.

Did You Know?

  • Since launch, over 500 websites have been submitted to ExplainMyProduct
  • A new website is submitted about once every 50 hours
  • Unrelated fun fact: ExplainMyProduct’s owner Stefan is also the author of the world’s largest Australian slang dictionary.


Since nobody reads privacy policies, I figured I’d lay things out simply:

  • There is no registration or passwords.
  • You do not need to register or create a password to use any part of the site.
  • All feedback is completely anonymous. There is no record kept of who writes a review.
  • Once a review is submitted, it is published to the web. Here’s an example.
  • If you submit your email address, it is stored in the database, and I have the right to email you (which I rarely ever do.)
  • You can unsubscribe from email notifications at any time.
  • If you submit a GDPR request, I will remove your email address from the database. This is the only personally identifiable data about you.
  • I use Google Analytics for visitor tracking and collect the usual usage data.
  • Payments are processed through Stripe.
  • There are no 3rd party ads on the site.
  • I don’t disclose or sell your data.

Here’s the full privacy policy, if you’re into that sort of thing.